Workflow Term

Client Approval Workflow: Audit Timestamps and Commercial Safety

Formal Definition

A Client Approval Workflow is the operational protocol by which completed deliverables are submitted to client stakeholders for review, feedback, and decisive sign-off, resulting in an immutable timestamped event that permits public deployment.

The 3 Crucial States of a Healthy Workflow

1. Internal Draft (Safe Zone)

Work remains visible strictly to agency members. Research, drafting, and QA occur without client exposure.

2. With Client (Action Required)

The client is notified with a single tokenized link. Momentum sits with the client to either approve or request changes with a note.

3. Signed Off (Recorded & Immutable)

The decision is permanently timestamped in the agency database, unlocking publication and production deployment.

Frequently Asked Questions

Why do informal client approvals fail under commercial scrutiny?

Approvals given casually in quick phone calls or ambiguous Slack messages cannot be easily cataloged. When client leadership shifts or quarterly ROI is evaluated, informal sign-offs fail to prove that work was authorized.

What data points should be captured in a verified client sign-off?

A robust approval workflow records the deliverable identifier, client authorized contact, exact UTC timestamp, and any attached revision notes.

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